How to Automate LinkedIn Messaging?

There is no doubt about how beneficial LinkedIn is for grabbing leads and forming a solid customer base. Around 59% of lead generation work is done by LinkedIn solely, according to B2B marketers. 

This number can increase in no time, looking at the platform’s popularity. So, it’s time to make use of LinkedIn for the benefit of your business. 

When it comes to handling tasks like replying to messages and emails, it can get tedious and monotonous for a single person. Hiring a team to look after all the tasks increases the company’s budget and decreases the chances of human errors. 

Using the automate LinkedIn messaging feature on the platform, you can send personalized error-free messages to your potential clients and customers. 

Want to know more about the functionality of this feature? Keep reading on.  

Where is LinkedIn in the Sales Engagement Process?

In the traditional sales engagement process, telephone calling and email marketing was top-notch practice. But in today’s tech-friendly era, new tools and ways have come to light for increasing sales. 

Today’s audience spends most of their time on social media platforms and stays in the loop about what’s going on with the world. So, why not focus on expanding the business’s reach through Linkedin?

 Here are a few major facts on why you should start devoting your time more on LinkedIn than on any other social media platform:

• More Centralized Audience

The audience on LinkedIn is more professional than anywhere else. They focus on finding opportunities to help them grow and learn new skills. From the sales perspective, the chances of finding the right people for your service and products are quite high.  

• Younger Crowd

You will find that the age of users scrolling through LinkedIn is anywhere between 25 to 34 years of age. So, if you are looking for a young audience for sales purposes, LinkedIn is the place to look for.  

• Packed with Appropriate Tools

LinkedIn has amazing built-in tools to help you engage, automate linkedin outreach and find new clients. You can get enough data to increase your audience by using even the most basic features.  

• Provides Ample Information

Every day some new information and topics are added to LinkedIn. Many people scroll through LinkedIn to find some updated details. All the features mentioned above make LinkedIn one of the most sought-after platforms for sales. But once you have grabbed your audience’s attention, your inbox will bombard you with messages. 

 During such situations, sending bulk messages on LinkedIn becomes mandatory. Let’s see whether you can perform this task or not.

Does LinkedIn send automated messages? 

There are two types of automated messages that you can send through LinkedIn: 

• Setting Up an Autoresponder:

If you want your potential clients and customers to get instant replies without any delays, the best option is to send them in using LinkedIn automation tools. These tools will help you schedule your messages and create a solid flow of responses. You can even personalize the messages to fetch the attention of the receiver.  

• Mass Messaging on LinkedIn 

Those looking to send messages in bulk on LinkedIn can use third-party bulk messaging tools to reach a large group of people. There are plenty of software and automation tools that can help you in managing the conversation.  With this you can save plenty of your time.

Is it Safe to Send Automated LinkedIn Messages? 

When someone talks about automating LinkedIn messaging or mass messaging on LinkedIn, people are confused about using any tools. Few believe that by using automation tools over LinkedIn, you can get your account blocked. Others who have been using automation tools for a few years believe there is no harm in using these tools for one’s benefit.  

 By looking at the number of tools available over the internet, one can say that LinkedIn’s policy is not too strict. There are chances that one can use the tool and automate tasks without getting their account blocked. But make sure to stay within the limits stated by LinkedIn.  

 Note: The maximum number of messages you can send over LinkedIn daily is 100.   

How do I Create an Automated Message on LinkedIn? 

As stated above, there is no harm in using the LinkedIn lead generation tool for automating tasks over LinkedIn. But knowing how to use the tool efficiently is necessary to get enough benefits. So, before using any tool, go through all its functionality.  

Here is a general stepwise process of how you can automate messaging on LinkedIn: 

• Create an account on your preferred tool.  
• Connect your LinkedIn account with your preferred tool and add its browser extension.  
• Add the URL of all the LinkedIn profiles you want to send automated messages to.  
• Write a customized message.  
• Tick on all the conditions for sending messages.  
• You are all set to send automated messages.  

Amplify your LinkedIn messages with multichannel engagement 

To get the most out of LinkedIn, the best way is to create a multichannel engagement flow. Try and mix in a few channels to interact with your prospects. Let’s understand it with an example: 

Suppose you are creating a LinkedIn campaign using the LinkedIn automation tool. 

Before sending random emails to your prospects, you can send them a connection request. The benefit of doing this is that the chances of getting a positive response increase. You won’t strike them as a stranger when they receive outreach mail. 

Process Automation Solutions for LinkedIn 

As LinkedIn has become one of the most talked about platforms for fetching leads, the need for optimizing one’s activities over it and the emergence of new tools becomes quite important. With so many tools over the internet, it gets difficult to choose which one is the best. 

 Before you put your hands on a tool, explore each one. Do a bit of research and in-depth technical analysis. Perform similar tasks on all the tools and see which one fetches you the best results. Do take the time it took to perform each task while working with the tools.

Can you Automate other LinkedIn Activities? 

By now, you might be all clear with how to send automated messages and build a solid workflow. But along with that, there are a few more things that one can automate over LinkedIn: 

• LinkedIn Outreaching 

Apart from sending in messages, the other way of outreach is through emails. By using third-party tools, you can send in automatic emails without much fuss.  

• Sending Connection Requests

Sending requests to every prospect, one after the other can be tedious. By using LinkedIn automation tools, you can save time and effort. The automation tools will help you in sending bulk requests without many ordeals.  

• Scheduling Posts 

Now you no longer have to wait for the appropriate time to post your content. By scheduling the posts using automation tools, you can schedule your posts without any worries. Be it night or day with the help of LinkedIn automation tools you can manage the task without any worries.

Why Dripify? 

Dripify is one of the most innovative automate LinkedIn messaging tools available. With the help of use Dripify for marketing agencies, you can divert your focus from other things and let Dripify handle everything over LinkedIn. Here are a few points which make Dripify the best tool: 

• Safe to Use

Although LinkedIn will give you a warning when you cross the limit. Still, it’s better to use tools with additional safety features. Dripify has some inbuilt features that help in automating tasks over LinkedIn. It ensures that no rule gets violated.   

• Allows Multi Channel Interaction 

You can use a combination of services to engage with prospects, like messages, mailing, calling, etc. Dripify allows the use of all these functions altogether. With this you can interact with people and have solid relationships with them without much effort. 

• Integration with Different Software 

Dripify is integrated with around 1000+ platforms which makes it easy to use the tool at multiple places. From Google Docs, to Hubspot CRM there are plenty of software that work well with Dripify. This helps users to go back and forth while working with all the software.  

• Personalization 

The main touch point when it comes to interaction with clients and customers is personalization. Unless you are putting in efforts to form a message, the chances of getting a reply gets lowered.  With Dripify, you can draft messages which will help get the attention of people. The chances of your prospects replying to you also increases.  

Conclusion: 

LinkedIn has millions of users who surf through it day and night. With such a large audience, it becomes necessary to put in extra effort and shine through. 

As we have discussed above, there are plenty of tasks that can be automated over LinkedIn, making it easy to outreach and grab the attention of the rightful audience. Using the LinkedIn automation tool like Dripify, you can automate your tasks and ensure that you remain at the top. Plus, it mimics human behavior so you can ensure that your message and invitation requests have human touch. 

 So, why wait? Start using Dripify and get amazing results. 

Read More: Maximizing ROI for Your Business with Social Media Advertising